I found a post on the Johnson Banks 'thought of the week' blog about the BFI re-brand.
It feels like the NPG has no presence in the area. For example, the only real signage is immediately outside the door of the NPG, and the council ones on the lamp post aren't even pointing the right way! (i'm not joking)
Maybe the NPG needs a solid brand statement (like how the BFI's has been overhauled) to bring it up to date?
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