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Sunday, 26 October 2008
NPG
Great branding on the side of a gutter of all places. Love the traditional feel of this branding, and the way they have already abbreviated the gallery to NPG.
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National Portrait Gallery research.
In this project we are tasked to promote and encourage pop in visits to the NPG, this blog is a for all our research.
Would you visit a gallery in your lunch hour?
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Where do these people work?
Where do these people lunch?
PROBLEM
Lunch hour at the NPG
NPG
Why they are famous
Third visit to the NPG
How often do people leave the office at lunch?
10 minute talks at the National.
The questionnaire.
Awareness
It wouldn't be possible without history!
Using your surroundings
More examples for from the TATE gallery.
The biggest portrait in the world
How long does it take to walk to the NPG?
Brand Presence.
How far can you get from the NPG in 5 mins?
Big marketing for small businesses
Swedish Royal Opera
Clever ambient.
The Grand tour.
Art Gallery/Museum examples.
'Tate Tracks'
Pop Art Portraits at the NPG
The Museum Marketing Blog
The Grand Tour
National Portrait Gallery.
What this is for.
Joe Blogs
Joe & Tom
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