It wouldn't be possible without history!

This is a poster for 'Chu Chi' museum where their strategy is 'it wouldn't have been possible without generous donations form america'. Very clever! One, it gives a little up yours to the americans and two it both promotes the gallery and tells us what the gallery is all about in the same line. Would be interesting to see if we could use a similar strategy for the NPG. Or just use a strategy as the main basis to our big idea rather than using gimmicks and different techniques to encourage pop in visits.